It was a rough year for ACC teams in the NCAA tournament, but we still had lots to cheer about thanks to The Battle for Bean Street, an off-court rivalry that rallied the exuberate fans of UNC, NC State and Duke in a coffee-swilling promotion that ultimately benefitted three local charities.

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By now we all know Little Vader took home the Super Bowl ring for Best-Liked ad during the game that touted the most viewers ever – an estimated 111 million people watched the Packers trump the Steelers. AdAge reported that according to the Nielsen Company’s index of “likeability,” that shining Darth Vader moment scored a 186, meaning it was liked almost twice as much as your typical Super Bowl ad.

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