What We Do
 

With experienced professionals including former journalists on staff, we know how the media work and the types of stories that interest reporters, editors and their audiences. We’re experts at telling clients' stories to make them relevant to print and broadcast media, including local, trade, national and international media.

“When I heard about this promotion (Kangaroo Express’ Battle for Bean Street), I thought it was, pardon the expression, a slam dunk,” says Brandon Bryce, president and chief executive at Largemouth Communications. “It engages three audiences: the customer community, the campus community, the employee community,” he adds. A major element of what his agency is doing is “leveraging the charitable aspects” of the campaign, Mr. Bryce says, particularly that the organizations to benefit from the promotion are selected by the universities. “We also wanted to get the charities involved in telling the stories,” he adds.

New York Times
“From Campus Grounds to Coffee Grounds”

Services that may fall under the scope of news media relations include:

  • Industry/Competitor Media Assessment
  • Media Contact Database Creation
  • Targeted Media Pitching
  • Editorial Calendar Management/Pitching
  • Professional Writing
  • Press Release Distribution
  • Press Kit Development (Press Release, Fact Sheet, Backgrounder, Bios, Etc.)
  • Trade Show/Event Media Relations
  • Product Launches
  • Thought Leadership Campaigns
  • Media Relations Training/Interview Preparation
  • News Tracking
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